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Regenesis
The Challenge
The eyewear industry contributes significant plastic waste and carbon emissions while consumers increasingly demand environmentally responsible products. Regenesis Materials develops net-zero eyewear materials from ocean-bound plastic waste and captured CO₂. Sustainable eyewear brands bring this technology to life through handcrafted sunglasses and sustainable gear, with every purchase funding cleanups and reforestation. However in a world of greenwashing and unsubstantiated sustainability claims, for Regenesis, showcasing the environmental advantages of their materials, to both eyewear brands (and in turn the eyewear brands end-customers) was challenging.
The Solution
Utilising Provenant's Digital Product Passport technology, each product is connected to a verifiable digital record of its sustainability story. From ocean-bound plastic and carbon captured in production to the environmental impact of every purchase, Provenant’s DPPs give customers scannable access to material provenance, footprint data, and circular end-of-life information, turning sustainability claims into traceable commitments.
DPPs Capture Key Product Lifecycle Information for Eyewear
Consultation
Material Traceability
DPPs trace each product's journey from ocean-bound waste collection; through Regenesis's advanced manufacturing process, giving customers scannable proof that their eyewear is genuinely made from recycled materials and produced through a net-zero supply chain.
Preparation
Verified Sustainability
DPPs provide each pair of sunglasses with a transparent digital record of its environmental credentials, including the ocean-bound plastic collected, CO₂ captured during production, and the cleanup and reforestation impact tied to every purchase.
Testing & Implementation
Customer Experience
DPPs turn each pair of sunglasses into an interactive brand touchpoint, letting customers scan a QR code to explore their product's origin story and track their personal contribution to river cleanups and mangrove reforestation.
“With Provenant’s Digital Product Passport solution embedded in our sunglasses, we were able to showcase both the sustainability and journey of our products to our customers. Crucially, the Digital Product Passport technology enables us to demonstrate the materials and recycled content used in our products and enables customers to trace their impact via the embedded QR code – tracking their transformation from waste to wearable art.”
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How Digital Product Passports Helped Regenesis Materials Showcase Their Sustainability
Explore Provenant's Digital Product Passport Platform
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Unlocking the DPP Opportunity for Your Business
As a brands prepare for the shift towards the circular economy, implementing DPPs combines product authentication, sustainability tracking, and end-of-life visibility to unlock new circular business models for your business. Connect with Provenant to:
Demonstrate sustainable sourcing and compliance with verifiable product data
Receive tailored guidance on DPP requirements and implementation roadmaps
Unlock new circular business models through resale, rental, and recycling programs
Reach out to our team to begin your DPP journey.